LASER IMPACT
Brilliant design, bright performance.
What is the main element that predators look for during hunting? The bright glow emitted by the fish’s body. Bait fish have a skin structure that almost completely reflects incoming light, through a phenomenon known as specular reflection. This process generates an intense glow capable of triggering the predatory instinct. In the past, various lures have been developed to mimic these characteristics. However, most relied on a diffuse reflection system, which in water allows light to propagate only for a few meters and in limited directions, reducing the effectiveness of the attraction at long distances.
Daiwa has introduced an innovative technology, combining specular reflection, which returns the incoming light without attenuation, with the phenomenon of the reflection back toward the light source. This combination allows for a high-brightness reflection over a very large area, known as Laser Impact technology.
This revolutionary technology uses hundreds of multi-faceted pyramid-shaped elements with perfectly smooth surfaces, embedded inside the lure’s body, along with a specular reflective plate. The structure, based on a multi-directional 3D reflection system, incorporates about 1,000 reflective surfaces oriented in different directions, creating a high-intensity reflection effect visible from all angles. Moreover, when the angle of reflection changes, the light instantly fades, generating an intermittent effect. This realistic and sparkling glow faithfully replicates the appearance and behavior of a forage fish, maximizing attraction for predators.
LASER IMPACT – LURE
CONVENTIONAL – LURE
During development, we focused on the “glow” emitted by baitfish. Although many artificial lures already generate strong reflections or flashes through holograms or reflective surfaces, it was discovered by observing them underwater that the emitted light only spreads for a few meters and that the direction of the light is often fixed. This limits the lure’s ability to attract fish over a larger area.
To solve this problem, Laser Impact uses a “mirror reflection structure” similar to the body of sardines. Thanks to this technology, the lure emits an intense and realistic glow that spreads over a wide area, just like natural forage fish. This was made possible by the advanced technologies developed by Daiwa, creating a lure with brightness and reflection realism never seen before. The result is a glow that takes the lure to a whole new level.
Laser Impact technology uses the same specular reflection system found in forage fish, where light is reflected in a single direction without attenuation. In addition, there is the retrograde reflection, which sends the light back toward the light source. In contrast, traditional lures, which rely on holograms and diffuse reflection, have weaker brightness and a limited range.
Thanks to an extremely precise process, never before used for the finishing of lure molds, and a post-molding surface treatment, hundreds of pyramid-shaped elements polished like mirrors have been integrated into the body of the lure, along with a reflective specular plate. This structure combines retrograde reflection and specular reflection, generating an unprecedented luminous reflection capable of attracting predators over an extremely wide area.